Privacy Policy

Shine and Slide LLC dba Magic Car Wash & Lube

Effective Date: May 4, 2026 · Last Updated: May 4, 2026

Magic Car Wash & Lube, a brand operated by Shine and Slide LLC (“we,” “us,” or “our”), is headquartered at 182 Henry Street, Hempstead, NY 11550. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, book an appointment, or participate in our SMS messaging program.

By using our services or providing your information, you agree to the terms of this Privacy Policy.

1. Information We Collect

We may collect the following types of personal information:

• Name (first and last)
• Phone number (mobile)
• Email address
• Vehicle information(make, model, year, mileage — for service reminders)
• Service history (services performed, visit dates)
• IP address and browser information (when you visit our website)
• Referral information (if you participate in our referral program)

2. How We Collect Your Information

We collect information when you:

• Fill out a contact or appointment booking form on our website
• Opt in to our SMS messaging program (in person, via form, or by texting a keyword)
• Participate in our referral program
• Interact with our Meta (Facebook/Instagram) ads or lead forms
• Visit our website (automatically via cookies and analytics)

3. How We Use Your Information

We use your information to:

• Send you appointment reminders and confirmations
• Send promotional offers, discounts, and service reminders via SMS and email (with your consent)
• Operate our referral rewards program
• Send mileage-based service reminders based on your vehicle’s service history
• Improve our website and marketing
• Comply with legal obligations

4. SMS Messaging Program

By opting in to our SMS program, you agree to receive recurring automated text messages from Magic Car Wash & Lube, including:

• Oil change and service reminders
• Promotional offers and discounts
• Appointment confirmations and reminders
• Referral program updates
• Shop news and seasonal announcements

Message frequency: Up to 12 messages per month. Frequency may vary.

To opt out: Reply STOP to any message at any time. You will receive a confirmation and no further marketing messages will be sent.

For help: Reply HELP or call us at +1 (516) 564-5640.

Message and data rates may apply.

Important: No mobile information will be shared with third parties/affiliates for marketing / promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

5. How We Share Your Information

We do not sell, rent, or trade your personal information. We may share your information only with:

• Service providerswho help us operate our business (e.g., GoHighLevel for CRM, SMS, and email delivery; ElevenLabs for voice messaging) — these providers are contractually bound to protect your data
• Law enforcement or legal authorities when required by law
• Business successors in the event of a merger or acquisition (you will be notified)

We do not share your information for third-party marketing purposes.

SMS opt-in data and consent information is processed by our service providers solely to deliver the messages you have requested and is never sold, rented, traded, or shared with third parties or affiliates for marketing or promotional purposes.

6. New York SHIELD Act Compliance

As a business that handles personal information of New York residents, we comply with the New York SHIELD Act. We maintain reasonable administrative, technical, and physical safeguards to protect your personal information, including:

• Encrypted data storage
• Access controls limiting who can view your data
• Secure disposal of data no longer needed
• Employee training on data security

In the event of a data breach affecting your information, we will notify you within 30 days of discovery, as required by New York law.

7. Data Retention

You may request deletion of your data at any time by contacting us (see Section 10).

8. Cookies & Website Analytics

Our website may use cookies to:

• Remember your language preference
• Analyze website traffic (via Google Analytics or similar tools)
• Track conversions from our Meta ads (Meta Pixel)

You can disable cookies in your browser settings. Disabling cookies may affect some website features.

9. Children’s Privacy

Our services are not directed to children under 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, contact us immediately.

10. Your Rights

You have the right to:

• Access the personal information we hold about you
• Correct inaccurate information
• Delete your personal information (subject to legal retention requirements)
• Opt out of SMS marketing at any time by replying STOP
• Opt out of email marketing by clicking Unsubscribe in any email

To exercise these rights, contact us at:

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the new policy on this page with an updated effective date. Continued use of our services after changes constitutes acceptance.

12. Contact Us

Questions about this Privacy Policy?